Entrepreneurial Wanderlust | Saving the World, One Cup at a Time | In Love with Anchors & Airplanes

Robin Weninger is the Managing Director of the management think-tank shapingwork and the software company incoverage. In addition, Robin is the Director Education at the German Tech Entrepreneurship Center (GTEC) and Lecturer & Head of Modules "Management and Innovation Models" and "Industry 4.0" at Zigurat Innovation and Technology Business School in Barcelona, Lecturer at the Frankfurt School of Finance & Management and the International School of Management as well as Coach in the Digital Product School, Munich.
He focuses on leading and guiding organisations through their challenges by forming internal vanguards of change. He does this by seeking new questions and plausible explanations through the development of new educational models to shape leaders to become "maximisers of compassion” and "leaders of change”. Robin works closely together with universities, thought leaders and management thinkers to develop state-of-the-art management practices, frameworks and best practices for action-orientated management. He designs individual coaching and training programs, helps organisations create goal-setting frameworks and get into a strategic flow. He also deals with behavioural design and complex systems theory to better utilise networks and runs roundtables around the future of work.
The World Economic Forum honoured Robin as a Global Shaper in 2015 and as a Digital Leader in 2017. Robin is always keen and happy to support initiatives that change the world for the better and leave sustainable footprints for the future of education and work. He loves meeting new people, is always happy to be in the air or on the water and has a passion for food and bar culture.

His credo is "Sharing is not just caring, sharing is empowerment"


Thoughts & Inspiration

How to make your strategy simple: 5 questions to get there

Why do so many well analysed and planned strategic initiatives — some say up to 70% — fail to be implemented successfully? How to make your strategy simple One of the reasons so many strategies fail in their implementation is the lack of tangibility in its execution. Or in the words of Donald Sull from […]

White Paper | Tweak the Environment: Behavioural Design as a Catalyst for Change

Behavioural design is a methodology that seeks to influence people’s behaviour through design practices. Based on knowledge from behavioural science, simple and scalable actions are designed that aim to make a measurable impact on people’s behaviour. The simplest definition of behaviour is to describe it as the way in which a person behaves in response […]

Workbook Digital | Das Arbeitsbuch zum “Handbuch Digitalisierung”

Das Arbeitsbuch zum Handbuch Digitalisierung In diesem Arbeitsbuch, dem WORKBOOK DIGITAL, finden Sie eine Schritt-für-Schritt-Anleitung für die Digitalisierung Ihres Unternehmens. Erstellt von Digitalisierungsexperten und Change-Agents, bietet dieses Buch umfangreiche Checklisten, Hintergrundinformationen, Argumentationshilfen, Analysetools, Anregungen für Workshops und vieles mehr. Sie erfahren: Wie Sie den gesamten Digitalisierungsprozess mit Hilfe einer Schritt-für-Schritt-Anleitung erfolgreich managen Welche Analysen Sie im Vorfeld durchführen […]

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I don’t claim to have all the answers, but I’m happy to share what I’ve learned along the way. If you like to learn more about the future of work, the shapingwork framework or the digital mindset, then get in touch with me.

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